Are You “Fluent” in Your Target Audience’s Language?
“We are working on the undercuts and placing the intermediate layer…” Say what? Read about the importance of being fluent in your target audience’s language.
CHICKEN!!! A Victory in Engagement
What do chickens, Purdue basketball and engaging marketing have in common? Read Kenda’s February blog and find out!
Under His Wing: A Tribute to Cliff Becker
How do you say goodbye to a legend? Cliff Becker took me under his wing early in my career and I’ll be forever grateful. What other lessons did I learn?
It doesn’t cost anything to give a cheer
World Kindness Day was the perfect time to share a recent travel story involving kindness…the kind that didn’t cost anything but was priceless!
I Know Who has Peacocks(and other reasons to go to the office)
What do you know about the people with whom you work? Kenda shares her thoughts on the interpersonal value of being together in the workplace.
It’s the Most Wonderful Time of the Year!
She’s not talking about the holidays when she says “It’s the Most Wonderful Time of the Year.” Why does Kenda love the Indiana State Fair so much? Read on to find out!